META

META

Professional portrait of Insia Ali

PAID SOCIAL

META ADS

AD SPEND MANAGED

$47K+

CAMPAIGNS SHIPPED

53

AD SPEND MANAGED

$47K+

CAMPAIGNS SHIPPED

53

HEY, I’M INSIA

Turn ad spend into scale.

Turn ad spend into scale.

I build Meta ad systems that don’t just run — they compound. More qualified leads, better return on spend, and a weekly report you can actually act on.

  • META ADS · LEAD GENERATION · ROAS GROWTH · FACEBOOK CAMPAIGNS · INSTAGRAM ADS · AUDIENCE STRATEGY · CREATIVE DIRECTION · RETARGETING · PIXEL & CAPI SETUP · PAID SOCIAL · SOCIAL MEDIA MANAGEMENT ·

ABOUT ME

I run Meta accounts the way an operator would — close to the numbers, honest about what’s working.

Insia Ali working with a paid social account

CAMPAIGNS SHIPPED

53

CAMPAIGNS SHIPPED

53

PEOPLE REACHED

575K+

PEOPLE REACHED

575K+

IMPRESSIONS DELIVERED

1.2M+

↑ ACROSS 4 INDUSTRIES

IMPRESSIONS DELIVERED

1.2M+

↑ ACROSS 4 INDUSTRIES

4.9

★★★★★

AVERAGE CLIENT RATING

Meta-only. On purpose.

CAMPAIGN STRATEGY · CREATIVE DIRECTION · AUDIENCE TESTING · RETARGETING · PIXEL & CAPI · SOCIAL MANAGEMENT · WEEKLY REPORTING

  • CAMPAIGN STRATEGY

  • CREATIVE DIRECTION

  • AUDIENCE TESTING

  • RETARGETING

  • PIXEL & CAPI

  • SOCIAL MANAGEMENT

  • WEEKLY REPORTING

SELECTED WORK

Real campaigns. Real numbers.

1

Local Services

Local Services & Food Delivery

High CPM and poor local reach efficiency across a tight delivery radius.

Seven campaigns built around postcode-level targeting brought cost per click down to fifteen pence while reaching 373,000 people in the delivery zone.

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£0.15 CPC

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£0.15 CPC

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£0.15 CPC

2

Food & Beverage

Food & Beverage / QSR

Low foot traffic and weak brand awareness across several city locations.

A multi-city awareness and profile-visit structure delivered leads at fourteen pence and pushed nearly 9,000 people onto the Instagram profile on just £1,207 of spend.

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£0.14 CPL

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£0.14 CPL

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£0.14 CPL

3

E-commerce

Women's Fashion / Apparel

Scaling purchases profitably across four international markets at once.

Thirty-five campaigns across four English-speaking markets produced 493 purchases from $40,172 in spend, at an average cost per purchase of $81.48.

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493 Purchases

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493 Purchases

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493 Purchases

WHAT I DO

One channel. Done properly.

Meta Ads Strategy

Full-funnel campaign architecture. Cold traffic, retargeting, lookalikes and broad — structured so budget flows to what’s actually converting.

Full-funnel campaign architecture. Cold traffic, retargeting, lookalikes and broad — structured so budget flows to what’s actually converting.

Ad Creative Direction

Scroll-stopping statics, carousels and short-form video, written and art-directed around what the algorithm is rewarding this quarter.

Social Media Management

Instagram and Facebook content calendars, community replies, and organic posts that make the paid work cheaper.

Tracking & Reporting

Pixel and Conversions API set up correctly, events verified, and a weekly report that says what changed and why.

TRUSTED BY 12+ BRANDS

Let’s fix the account.

Send me access and I’ll tell you what I’d change — free, in 48 hours.

Simple retainers. No lock-in.

LAUNCH

$799/ month

For businesses with one clear offer who need Meta running properly from a standing start.

WHAT’S INCLUDED

  • Account & pixel audit

  • Up to 2 active campaigns

  • Creative direction for 4 ads / month

  • Monthly performance report

  • Email support

MOST POPULAR

SCALE

$1,299 / month

For brands already spending who want structured testing and consistent month-on-month growth.

WHAT’S INCLUDED

  • Everything in Launch

  • Unlimited campaigns & ad sets

  • Full-funnel retargeting architecture

  • Creative direction for 12 ads / month

  • Conversions API implementation

  • Weekly reporting + strategy call

  • Instagram & Facebook content calendar

  • Priority WhatsApp access

LAUNCH

$799/ month

For businesses with one clear offer who need Meta running properly from a standing start.

WHAT’S INCLUDED

  • Account & pixel audit

  • Up to 2 active campaigns

  • Creative direction for 4 ads / month

  • Monthly performance report

  • Email support

MOST POPULAR

SCALE

$1,299 / month

For brands already spending who want structured testing and consistent month-on-month growth.

WHAT’S INCLUDED

  • Everything in Launch

  • Unlimited campaigns & ad sets

  • Full-funnel retargeting architecture

  • Creative direction for 12 ads / month

  • Conversions API implementation

  • Weekly reporting + strategy call

  • Instagram & Facebook content calendar

  • Priority WhatsApp access

LAUNCH

$799/ month

For businesses with one clear offer who need Meta running properly from a standing start.

WHAT’S INCLUDED

  • Account & pixel audit

  • Up to 2 active campaigns

  • Creative direction for 4 ads / month

  • Monthly performance report

  • Email support

MOST POPULAR

SCALE

$1,299 / month

For brands already spending who want structured testing and consistent month-on-month growth.

WHAT’S INCLUDED

  • Everything in Launch

  • Unlimited campaigns & ad sets

  • Full-funnel retargeting architecture

  • Creative direction for 12 ads / month

  • Conversions API implementation

  • Weekly reporting + strategy call

  • Instagram & Facebook content calendar

  • Priority WhatsApp access

CLIENT FEEDBACK

Numbers don’t lie. Neither do clients.

META ADS

RESULTS / RELIABILITY

Insia delivered outstanding results as a Meta ads specialist at SOMS Media. She consistently executed with speed, precision and a deep understanding of our processes. What stood out was her ability to follow strategy exactly while still maintaining high-quality output. Her work ethic, attention to detail and reliability made her a valuable part of the team.


— M. Nadeem, Founder @ SOMS Media

Client Image 1

META ADS

Insia delivered outstanding results as a Meta ads specialist at SOMS Media. She consistently executed with speed, precision and a deep understanding of our processes. What stood out was her ability to follow strategy exactly while still maintaining high-quality output. Her work ethic, attention to detail and reliability made her a valuable part of the team.

— M. Nadeem, Founder @ SOMS Media

Client Image 1

Questions before we start?

Questions before we start?

Questions before we start?

Straight answers before we open Ads Manager.

What budget do I need to work with you?

How fast will I see results?

Do you run anything other than Meta?

Who makes the ad creative?

Do you handle organic social too?

What do you need from me to start?

Is there a minimum contract?

LIMITED SPOTS THIS MONTH

Your next campaign should be your best one.

Your next campaign should be your best one.

Book a free 30-minute audit call. I’ll review your setup live and tell you exactly what I’d change. No pitch, just honesty.

© 2026 Insia Ali · Meta Ads Strategist